Paying vendors in just the US & Canada wasn't going to cut it
Routable is a B2B payments platform that focuses on automating bill payments, payouts, and invoicing. My team, the Payments Method pod, was on a mission to enable Routable customers to pay their international vendors in over 220 countries and territories. I joined the team a few months after this project kicked off.
International Payments is a clear win-win
Most Routable customers needed the ability to pay vendors outside the US and Canada, and our competitors were already offering this service. International payments presented an absolutely massive opportunity to grow our total addressable market and increase revenue to the tune of $10-20 million in just a couple years.
Research Spanned Multiple Teams
This was a huge initiative that touched just about every part of the product. I worked on 5 different yet interconnected epics, even while on different teams.